Robert Scharff Named Executive Vice President, Revenue Cycle

August 11, 2024
Mike Ralston
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Care Options for Kids (COFK) is proud to announce that Robert Scharff has been named Executive Vice President, Revenue Cycle.

With 18 years of progressive experience in healthcare operations, revenue cycle management and payer contracting, Scharff joins the COFK team from BAYADA Home Health Care.

As the Division Director of Revenue Cycle Services at BAYADA, Scharff was responsible for overseeing the centralized revenue cycle operations comprising approximately 300 employees, while providing patient access and reimbursement-related services. He supported the national operations of eight specialty practices that operated throughout 24 states, including home health, hospice, private duty nursing and personal care services. Scharff also served on several internal and external committees supporting initiatives relating to healthcare regulation, compliance, technology and revenue cycle education.

“Care Options for Kids has the greatest ability to be a differentiator within the pediatric healthcare space and it gives me great pride to support a mission that is focused on helping children and their families receive the best care possible. I have a personal connection to the values and the aspirations of the organization, which instantly bonded me to the culture and the vision of what future healthcare can and should be. It is an honor to be a member of such an inspirational organization and to work alongside such passionate people who are truly making a difference in their communities every day.”

Prior to BAYADA, Scharff served as Vice President/Director of Reimbursement Services at Fox Rehabilitation Services, a geriatric house-call therapy practice. He managed multiple divisions focusing on business operations, contracting and revenue cycle management that supported the daily financial operations and the growth of the organization.

Scharff earned his Bachelor’s Degree from East Carolina University and has also been an active member of the Healthcare Financial Management Association (HFMA) and the American College of Healthcare Executives (ACHE).

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Care Options for Kids connects leading pediatric specialists with families to provide best-in-class pediatric therapy, nursing, and school-based services. We seamlessly integrate into children’s lives by bringing individualized care to children where they live, work, and play.

Our pediatric specialists are committed to providing high-quality pediatric services that help children and families live their best lives. We empower our community of clinicians to meet children where they are by providing the support and resources necessary to decrease administrative burdens. This focus allows our clinicians to obtain optimal work-life balance.